So, unless you opted-out of automatic updates, you don’t need to do anything. We have also updated the core player to present a normal click-to-play behavior in cases where autoplay fails due to the restriction.įollowing the release of this change, which you can watch for on our web player developer forum, most players will automatically be updated. We will be releasing a player update at the end of March 2018 that will allow you to continue to use autoplay with pre-rolls, automatically passing along the muted restriction to the ad call and muting the player when appropriate via our IMA plugin. While some publishers will choose to stop using autoplay in some or all cases (as discussed below), we have made changes to the Brightcove Player that, as a default, minimize disruption to existing behavior. See Google’s announcement for more information. Starting with Chrome 66, some sites that use autoplay videos will only play if the video is muted, subject to Google’s media engagement index, or MEI. Chrome’s April Update and Brightcove’s Player + IMA PluginĬhrome’s change will follow the behavior of Apple’s Safari browsers, a behavior Apple first introduced on Mobile Safari and then released on the desktop last year. This post addresses what this change means for the Brightcove Player and our IMA plugin and what we’re hearing from customers about the approaches they plan to take when the update comes. Google is planning an update to Chrome, approximately in mid-April, that will restrict autoplay.

Chrome autoplay video after downloading